Promoting and getting leads for your beauty and cosmetology centre
In times of economic slowdown and shutdown, digital advertising is a sure fire way to keep in touch with your customers and establish a brand recall. It may take longer for the beauty and salon businesses to bounce back due to the high- contact nature of their service.
In the meantime, business owners can take to social media to educate their customers, existing and prospective, of the health and safety precautions they will follow going forward.
Why Digital Marketing For Beauty And Cosmetology Centre
Customers look for a beauty centre online
Conversion rates for ads for beauty salons
Lead generation from online referral marketing
Increase in Inquiries from video promotion
How to set up ads on Mediaqart
Automated audience selection with demographic profiling lets you target only those people who are most likely to be interested in your product or service.
A beauty and cosmetic care business can put a lot of content on their social media business page. Mediaqart lets you plan out your content and scheduler it ahead of time, thus, giving you convenience along with results.
Beauty, salons and other esthetic treatments are local businesses. That means targeting the right areas for your advertisement will help you get high ROI. On Mediaqart, you can select radius based targeting for your business where you can target between 3 and 10 km around your
Now more than ever, it’s important to get the word out about the health and safety precautions and sanitary measures your business is undertaking. This along with industry specific messaging done consistently will help enhance your brand recall.
What Features You Get With Mediaqart
All you have to do is select your business. Our automation will target a relevant audience from 4.7 million unique audience sets.
Get pre-estimated results for your ad campaigns across digital platforms in a single view to make informed decisions.
Make content by using our unique tool integrated with a comprehensive media library and customized text suggestions.
Schedule your campaigns and organic content from a single dashboard across multiple digital platforms.
Monitor your content's performance with detailed reporting that breaks it down with engagement and audience sentiments. Find all reports neatly organized in a shareable format.
Content Recommedation Here are talking points around which you can make ads and organic content.
Run a campaign talking exclusively about sanitation techniques that your centre has adopted to win your customers’ confidence.
You can do a ‘then and now’ campaign for some of your best work and include a short customer testimonial video for brand building effort.
With social distancing in place, you can run lead generation campaigns asking people to book an appointment online so they don’t have to visit your store and spend time in the waiting area.
With summer in full swing, you can upload tips and product recommendations to protect skin and hair from the elements. You can do similar content for all seasons.