How to use Mediaqart Scheduler

 

Mediaqart’s Scheduler is a dashboard that helps you

Plan a content calendar for your business page.
Schedule organic posts and ad campaigns ahead of time.
Provides a view of all the uploaded organic content and ads.

 

Content Planning and Scheduling

 

Significance

  • Mediaqart’s scheduler helps you visualize your monthly content goals and posting on one dashboard.
  • Now you can create posts for your social media pages and schedule them in advance.
  • This allows your brand to be active and relevant, while saving you the hassle of posting content one post at a time.

 

How to schedule organic content



 

New Post: Click on ‘new post’ and select a business page that you would like to post on.

Facebook log in: Log into your Facebook account and connect it to Mediaqart.

Post type: Select the kind of post you want to upload - image, video, or plain text.

Scheduling: Then select whether you want to post it right away or schedule it for a later time.

Creative builder: Once you hit ‘create’ you will be taken to the creative builder where you can make the post from scratch.

 

Information Display


The scheduler also gives a monthly overview of all organic content that has been posted or scheduled.

 

 

Post details
When you click on a day’s content, you can see status details like

  • the digital channel it was posted on,
  • the time and type of posting, and
  • whether it’s posted.

 

 

Editing a post
If a scheduled organic content isn’t posted, you have the opportunity to edit it. Clicking on the edit button brings you back to the creative builder, where you can make changes to the post.

View and filtering
If a scheduled organic content isn’t posted, you have the opportunity to edit it. Clicking on the edit button brings you back to the creative builder, where you can make changes to the post.


Types of views:
Your view of the monthly calendar can be changed between

  • Calendar - a more spread out and visual view, and
  • List view - which is a staggered view of all posts

 

Filters:
On the list view, you can filter the posts based on month, a custom range of date, or the social media sites they are posted on. Such toggles help you sort out your organic content effortlessly.

 

 

Timeline, Insights and Post Boosting
The timeline allows you to see all organic content from a business page for the last 30 days. It’s a deep-dive into the post analytics and a place from where you can boost the post with 1 click.

 

 

How to access timeline
Your facebook business should be connected to Mediaqart.

 

Sync page:
Hitting ‘sync now’ updates the timeline for the selected business page.

 

Custom time range:
If you want to see the timeline for a specific period of time you can add the from and to dates and hit ‘Get Post.’

 

How to read timeline
Hitting ‘sync now’ updates the timeline for the selected business page.

 


 

View on Facebook:
Click this to view your post on your Facebook page

Bottom panel:

  • Has a count of likes, comments, shares, reach and engagement the post has received up to that point.
  • You can also view insights, respond to comments and boost the post from here.

 

Post insights
Clicking on insights reveals metrics on engagement, reach and reactions.


Likes, comments, and shares

  • It shows to what extent people have engaged with the post, which is indicative of brand reach and popularity.
  • These numbers also play a role in determining which news feeds your content will appear in.

 


 

Engagement

Negative feedback on your post could be indicative of the times it was flagged as a spam or inappropriate.

Fan engagement indicates how many existing fans (followers) of your business page on Facebook could relate to your post and engage with it.

Unique clicks helps you understand how many viewers clicked on a URL, should you have included one in your post copy. This is an indication of how relevant and action-oriented your content is.



 

  • Reach is the number of people in whose newsfeed your post appeared, either organically or through boosting.
  • Your post’s reach could get you new fans (followers), which the scheduler breaks down into organic and paid respectively.
  • This helps you understand the relevance of your post content as well as returns on boosting.

 

Reactions

 


 

  • This is a facebook-specific metric in which people’s response to your post is recorded and broken down.
  • The responses are labelled the same way as Facebook does and a breakdown helps you understand the sentiment it aroused in your audience.

 

Promotion Status (Page boosting)

  • This indicates the boost status for a post.
  • Page boosting is an easy way to reach audiences beyond your existing followers.
  • To boost a post, click on ‘boost’ and select a target audience, budget and time the same way as described under audience selection.

 


 

Responding to Comments

  • You get a collated view of all the comments made on your organic post.
  • You can take action by clicking on ‘response.’ This will take you to your facebook business page.