A step-by-step guide to Facebook Business Manager

Step-by-step Guide To Facebook Business Manager

Are you still managing your Facebook page and running ads through your personal account?

If yes, then you might be missing a lot of opportunities!

If you are like most business owners who use Facebook to connect with their existing and potential customers then you may have heard about Facebook Business Manager.

Haven't you?

If you feel using Facebook Business Manager is a bit confusing, we can help you with the right information. In this step-by-step guide we'll discuss:

What is Facebook Business Manager?

Facebook Business Manager is a free tool launched by Facebook. With a Business Manager account, it becomes easier to securely manage your business pages, ad accounts, and people working on it.

You can manage your page and run basic paid ads from your personal account. However, a business manager account can offer you a lot more features.

Business Manager provides a wide range of additional features, tools, and insights from a single place.

Let us have a detailed look at the importance of a Facebook Business Manager.

Why is it important to have a Business Manager Account?

Do you have a Facebook business page and a small team?

Do you occasionally boost your posts to reach more customers?

If yes, now is the perfect time to switch to a Business Manager Account and unlock the additional Facebook advertising tools.

  • Facebook Business Manager not only manages the Facebook pages but also Instagram accounts and your product catalogs from one place.
  • Besides, it will allow you to grant complete or partial access to team members according to their role. This means you can smoothly assign tasks between multiple employees securely.
  • If you are an agency then you can link multiple client Facebook Pages to your Facebook Business Manager account. This can be done without linking your or your employees’ personal Facebook accounts as administrators.
  • For businesses, this also means allowing your employees to manage your Facebook Page without necessarily having over ownership of your Page or assets.

Now, have a quick look at setting up your Business Manager Account.

How to create a Business Manager Account?

You can follow these few simple steps to create a Business Manager Account.

STEP
2

Click on the ‘Create Account’ button at the top-right corner of the page.

Create your account
STEP
3

Below pop-up will appear once you click on create an account.

Enter Your Details

Enter the business name, your name, and the email ID for your business manager account.

STEP
4

After entering the details, click on the submit button.

Click on submit
STEP
5

After clicking on the submit button, follow the instruction in the pop-up that appears next.

Confirm email address
STEP
6

Open the confirmation email in your inbox and click on confirm now. (If the confirmation email is not visible in the Primary Inbox, check the Social or Promotions tab in the Email Inbox.)

STEP
7

After clicking on the confirm button, you will be directed to the business settings page indicating that the business manager account has been created.

Once your Business Manager Account is created, you will have to add your business page to it.

Adding your page to the Business Manager Account

You can now connect your page with the Business Manager Account. Follow the below steps:

STEP
1

On the left-hand side navigation pane, go to the Accounts -> Pages tab.

Add Pages to your account
STEP
2

Click on the “Add” button and then click on Add Page.

Click on the add button
STEP
3

The below pop-up will appear.

Add a facebook page

Enter the Facebook page URL or the Facebook page name which you want to add to the business manager account and click on the “Add” button.

Enter facebook page URL
STEP
4

Click on the “Add Page” button. If you’re the admin of that page, it will be automatically added.

Click on Add page button

How to approve page access requests sent to the page owned by your business manager account?

In case you are not the page owner, you can follow the below steps for approving the page request:

STEP
1

Identify the owner of the page by going to the Facebook page in your web browser.

STEP
2

Now go to Page settings (scroll down on the navigation pane on the left.) -> Page roles. In the Page Owner section, the business ID and/or business ID of the page owner will be visible.

STEP
3

Login to the business manager account with the credentials of the Page Owner ID.

STEP
4

In the navigation pane on the left, click on More Tools -> Business Settings.

Click on More Tools, Business Settings
STEP
5

The Business Settings page will now open in a new tab.

On the navigation pane at the left of this business settings page, go to the Requests tab.

Go to request tab
STEP
6

Now go to the Received tab and click on approve.

Click on approve

Conclusion

To conclude we can say that, Facebook Business Manager is very essential for your business. It can resolve most of your concerns with user access and permissions by managing everything from one central location.

Mediaqart experts can help you in the successful management of your Facebook Business Manager Account. Contact us in case of any queries!